The Photo That Didn’t Make the Book
While Jeff Ament was sharing photos around Since Forever, one showed Mike McCready in this shirt, early ’90s. The photo didn’t make the book. It brought the Hand Tee back instead: 100 pieces, the first run since then.
New This Fall
90 The Original Legends
Chris Cornell in the Classic 90 Tee — worn loud on stage by one of grunge’s most powerful voices.
The Beanie Is Back. It Brought a Scarf.
In 1991, Chris and Eddie both wore this beanie. Now it's back, with a matching scarf from the same knit makers. Get them together for $50.
The Third Color
Purple is back after years away — and it's the only 90 tee that takes two inks. The circle is printed in black and white so it reads sharp against the purple instead of sinking into it.
90 Face Tee
The 90 Face Tee is the one that stares back. Our bold '90' sits right in the eye of a stylized face — a nod to the artists, skaters, and music-scene characters who always saw the world a little differently.
From the Top Down: Hat + Socks
The Classic Hat is back — black six-panel, flat bill, the 90 raised in 3D on the front and stitched again by the snapback.
The socks go the other direction: white crew, black 90 logo running all over them.
How Soundgarden Started Wearing 90 The Original — And Why the Stretch Was Their First Choice
December 1989. The beginning of a story that took 35 years to tell fully.
Sitting Down With Kim Thayil at Easy Street Records
A Screaming Life: Into the Superunknown with Soundgarden and Beyondis Kim Thayil's first book. A memoir from the guitarist who co-founded Soundgarden. It's published by HarperCollins, written together with Adem Tepedelen, and it had been on our radar from the moment we heard it existed.
This Angry Pen of Mine: Recovering the Journals of Layne Staley by Layne Staley
Layne Staley's own words, recovered from the journals he left behind. Lyrics, sketches, fragments — the things that didn't make it onto record. This isn't a biography. It's the inside of his head, on the page. Family-authorized. Proceeds support the Layne Staley Memorial Fund.
Now They Come As One
All five 90 pins and the embroidered patch, together in one set — $14 instead of $15. For the denim jacket, the battle vest, the backpack strap, the guitar case.